James Clifford: Individual Statement

Individual Statement

During this stage of the A2 level, we worked in teams of three; we set out to complete pieces of work for the Research Stage, Planning Stage, Construction Stage and Evaluation Stages of the media coursework, we split up the work into three sections so we could try and share out as much as we could throughout the project. The list of bullet points below is the work which I have done or have taken part in for the project:

·         Evaluation Question 4: I had done this question as a podcast so I had completed this question on my own

·         Evaluation Question 3: The other members in my group had filmed the footage and I edited the footage to make the video

·         Directors Commentary: We were all in the commentary explaining key parts of the music video

·         Facebook and Twitter Page for Artist: I had created the twitter and Facebook accounts for the artist

·         Storyboard – Finished: I had drafted the initial storyboard and the other members of my group took the pictures for the storyboard

·         Digipak Advert: I had constructed the final digipak advert whereas a member of our group created the plan

·         Development of Music Video: I wrote a diary entry for every day which we filmed and edited the music video

·         Ideas for branding of the artist: I researched some fonts for which our artist would take one of them and consider it her brand

·         Rambling Man – Bloopers Video: The other members in my group recorded some of the footage in the video and I edited the footage to make the blooper video

·         Shot List: I had created a shot list for our music video and justified why we had used that shot for that moment.

·         Editing schedule and Filming schedule

·         Treatment: I wrote up a treatment for our music video

·         Music Video Analysis: I analysed several music videos

·         Our Music Video: Laura Whitehart – Rambling Man: I participated in doing most of the editing of the music video whereas the other two people in my group filmed most of the video, however, we did take turns in who would film and who would edit at some points

·         Existing music video companies and our Pseudo Music video companies: I researched for different music video companies and created our own company for our music video

·         Music Genres - the codes and conventions: I researched different music genres to our own music genre for our music video, but also researched our own genre too.

·         Legal Letter to Laura Marling: All of us got together and thought together what we would put in the letter